Design Challenge
WHEEL THE WORLD
This project was a design challenge created as part of an application process for Wheel the World.
The goal was to explore how their platform could better communicate accessibility-focused travel experiences through a clearer and more intuitive digital interface.
Branding
Architecture
Strategy
Team
1 Designer (UX/UI)
Timeline
Oct. 2025 // 4 days
Tools
The Challenge
The main challenge was designing for a highly specific and meaningful use case: accessibility in travel. This required balancing functional clarity with emotional sensitivity, ensuring that users could quickly understand important accessibility details without overwhelming complexity.
At the same time, the exercise had to demonstrate product thinking within a limited scope and timeframe, translating complex user needs into simple and effective interface decisions.
Brand Strategy
Visual Identity
Visual Design Principles
Objective
Redesign key parts of the user experience to make accessible travel information easier to understand, navigate, and trust.
The focus was on improving clarity, hierarchy, and usability while staying aligned with the brand’s mission of inclusive travel.
Result
The final proposal delivered a cleaner and more structured user experience, with improved hierarchy, simplified navigation, and a stronger focus on accessibility-driven content.
While the project was ultimately part of an application process and did not move forward in selection, it became a valuable exercise in product design thinking, accessibility considerations, and UX clarity. The outcome reflects a strong alignment between user needs and interface design, particularly in high-impact, real-world scenarios.
Designed with a focus on clarity and usability for users with specific accessibility needs.
Translated a real-world platform challenge into a structured and scalable UX solution.
Simplified complex travel information into a more intuitive and readable interface.
