Brand Design
OCHO AURORAS
Ocho Auroras is a Málaga-based architecture professional building her own company focused on end-to-end project strategy and management.
The brand needed a logo and identity system that could reflect a highly structured, professional, and scalable service aimed at complex architectural and engineering projects.
Branding
Architecture
Strategy
Team
1 Designer (Graphic)
Timeline
May. 2026 - Jun. 2026 // 4 weeks
Tools
The Challenge
The client already had a registered brand but lacked a defined visual identity. She initially provided a self-designed logo concept inspired by Saturn, but it leaned more toward an abstract and decorative direction that didn’t fully communicate the seriousness and strategic nature of the business.
The challenge was to preserve the core ideas she was attached to (Saturn, dark blue, and gold) while translating them into a more refined and industry-appropriate identity.
The brand needed to communicate trust, structure, and high-level coordination, with a focus on serving companies that require order and strategic oversight in large-scale architecture and engineering projects.
Brand Strategy
Visual Identity
Visual Design Principles
Transformed an initial Saturn-inspired idea into a clean, strategic brand mark rooted in architecture and systems thinking.
Crafted a visual identity aligned with a high-end architecture and project management service focused on structure and coordination.
Delivered a complete logo suite and brand guidelines designed to support future growth, including public and institutional projects.
Objective
Create a logo and visual identity system for a new architecture and project management company, translating its strategic and organizational approach into a clear, professional, and distinctive brand mark.
Result
The final logo system evolved into a refined interpretation of the original concept. The mark is built around an “O” that can also be read as a subtle reference to Saturn, surrounded by a partial orbit shape that represents connection, guidance, and continuous support throughout complex projects.
The result is a professional and versatile identity system that includes logo variations and a complete brand guideline. It positions Ocho Auroras as a structured yet collaborative partner for high-level architectural and engineering work, aligned with her long-term vision of working on large-scale and public-sector projects.
