Web Design
UNIVERSO BLOOM!
Bloom! is a website designed for an author who wanted a vibrant and expressive digital presence.
The project focused on designing the homepage and book section, creating a visual experience that reflected her personality while helping readers connect with her work in a memorable way.
Website
Education
Launch
Team
1 Designer (UI)
From Fiverr's Team: 1 Coordinator + 1 Designer (Graphic Design) + Dev Team
Timeline
Feb. 2026 - Jun. 2026 // 4 months
Tools
The Challenge
What initially seemed like a straightforward website project quickly became a longer process due to the lack of a clear brief, evolving content, and an undefined visual direction. Over several months, multiple ideas were explored without a strong foundation to guide decisions, making it difficult to align expectations and move forward efficiently.
To overcome this, I took a more proactive approach and developed a colorful homepage concept inspired by the client's preferences and creative energy. This visual proposal became the reference point that finally gave the project a clear direction and helped unify the design language across the website.
Home Design
Visual Identity
Visual Design Principles
Transformed the author's personality and creative energy into a distinctive digital experience.
Developed the concept that became the foundation for the entire website after an extended discovery phase.
Balanced expressive visuals with clear content hierarchy to keep the focus on the author and her work.
The Result
The final website successfully translated the author's vibrant personality into a cohesive digital experience. By establishing a strong visual foundation early in the design process, the project gained clarity and momentum, allowing the homepage and book section to come together under a consistent style.
Despite the challenges along the way, the result was a bold, engaging website that provided the client with a unique online presence aligned with her vision.
